Bored Apps creator welcomes former Activision head as new CEO

The CEO of Yuga Labs has changed to Daniel Alegre. Less than 72 hours had passed since he left his position as President and COO of Activision Blizzard before his new role was made public.

Daniel Alegre will become CEO of Yuga Labs in the first half of 2023

Enticing Alegre to join Bored Ape Yacht Club, the blockchain technology company of Cryptopunks and Otherside, is a business win for Epoch Labs. Alegre helped build well-known brands such as Call of Duty, World of Warcraft, Diablo, Overwatch and Candy Crush, and has been assisting in the leadership of Activision Blizzard since early 2020. He spent 16 years at Google in various leadership positions, according to his resume.

Violi Arono is the co-founder of Yug Labs, said in a ready Statement that Daniel is “taking on one of the highest levels of responsibility in one of the world’s top gaming businesses.” According to Arono, he has substantial experience in entertainment, e-commerce and strategic partnerships around the world.

Also, the business claims that Allegre’s new profile photo will be Mutant Ape Yacht Club #3850. (PFP).

Allegre’s decision comes less than two weeks after the Federal Communications Commission (FCC) announced the lawsuit to block microsoft Activision buying Blizzard, the $69 billion acquisition unveiled in January as a bold, strategic move toward the metaverse by the Redmond, Washington-based computer behemoth.

Era’s former CEO continues as a partner and advisor

According to Yuga Labs, Alegre will assume office in the first half of 2023. The company’s first and current CEO, Nicole Muniz, will stay on as a partner and strategic advisor.

Muniz said last month that the business is “looking to hire the best and brightest people to build the next phase of the Internet.” In September, the firm hired mobile gaming executive Spencer Tucker to serve as its chief gaming officer.

Alegre claimed in the statement that “Yuga Labs has quickly established itself through a powerful combination of storytelling and community-building.” The former Activision chairman is inspired by the enormous opportunity to define the metaverse in a way that empowers creators and gives users true ownership of their identities and digital assets.

Daniele Allegre will mainly focus on the other side

Alegre’s main area of ​​concentration would be the Otherside. The business describes it as “an interoperable gamified metaverse”. according to data from cryptoslam, The Otherside is one of the largest NFT projects launched this year, with a total mintage and trading volume of close to $1.1 billion. It epitomized the gaming ambitions of the era. However, trading momentum has slowed down recently along with the rest of the NFT market.

Arono and fellow Era Labs co-founder Greg Solano said in a blog post that they wanted to bring on someone who has a track record of taking Rocket Beyond and other ambitious projects to new heights at the highest level.

In February, Arono and Solano, the so-called anonymous founders of Yuga Labs, were declassified as their real names. Business announced $450 million in startup funding next month, valued at $4 billion.

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